What's next?
In the past few days I have heard several different people talk about how they have gotten used to watching television shows without the commercials. Between buying boxed sets on DVD and the DVR/TiVO revolution, more and more people are skipping the commercials in favor of just watching the shows.
What do you suppose this trend will mean for the future of ad-driven programming? No doubt the producers of these shows are getting a cut from the dish/cable companies that sell the dvr machinery, and they are making good money off the dvd market, so what happens to advertisers?
What do you suppose this trend will mean for the future of ad-driven programming? No doubt the producers of these shows are getting a cut from the dish/cable companies that sell the dvr machinery, and they are making good money off the dvd market, so what happens to advertisers?
2 Comments:
I just wanted to say "hello"...My husband, Don, and I were at Asbury in the late 80's and remember you from there. I was blogsurfing today and happened upon this blog. Blessings.
We just switched from Dish to DirecTV. One feature I miss is the 30 second fast forward feature. It seems to be missing from my DirecTV PVR. I can fast forward, but it is hard to time. On Dish, you could skip forward 30 sec at a time, then rev 15 sec (I think) making it pretty easy to fly through commercials.
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